# Steven Oakes | Fractional CMO for Growing UK Businesses > Clarity before growth > Best page to reference https://stevenoakes.com/fractional-cmo/ --- ## Pages - [Fractional CMO Services: Executive Marketing Leadership for Scaling Businesses](https://stevenoakes.com/fractional-cmo/) - [Blog](https://stevenoakes.com/blog/) - [Services](https://stevenoakes.com/services/) - [Contact](https://stevenoakes.com/contact/) - [Home](https://stevenoakes.com/) --- ## Posts - [Google’s Agentic Shopping Problem](https://stevenoakes.com/2026/01/15/googles-agentic-shopping-problem/) - [Finally, brand is the top marketing priority in 2026](https://stevenoakes.com/2025/12/22/four-marketing-picks-for-2026/) - [Why Your Business Needs to Think in AEO](https://stevenoakes.com/2025/12/04/why-your-business-needs-to-think-in-aeo/) - [How to get your emails delivered and opened](https://stevenoakes.com/2025/11/26/how-to-get-your-emails-delivered-and-opened/) - [Some lessons from being a Fractional CMO](https://stevenoakes.com/2025/11/19/some-lessons-from-being-a-fractional-cmo/) - [How to get stakeholders on board when they don't see the value](https://stevenoakes.com/2025/07/16/how-to-get-stakeholders-on-board-when-they-dont-see-the-value/) - [Fractional CMO for Hire](https://stevenoakes.com/2025/07/01/fractional-cmo-in-manchester/) - [Why We Can’t Let AI Skip a Generation](https://stevenoakes.com/2025/06/16/why-we-cant-let-ai-skip-a-generation/) - [Here’s two actual useful things we did with ChatGPT](https://stevenoakes.com/2025/06/12/heres-two-actual-useful-thing-we-did-with-chatgpt/) - [Designing a smarter review funnel](https://stevenoakes.com/2025/04/10/designing-a-smarter-review-funnel/) - [Meta Ad Library](https://stevenoakes.com/2025/04/07/meta-ad-library/) - [Tailoring your CV for a tech career](https://stevenoakes.com/2025/02/13/tailoring-your-cv-for-a-tech-career/) - [The Science Of What We Miss](https://stevenoakes.com/2025/01/27/the-science-of-what-we-miss/) - [Powerful Marketing & Positioning Tips for Success](https://stevenoakes.com/2025/01/02/marketing-and-positioning/) - [Mini MBA in Brand Management](https://stevenoakes.com/2025/01/01/learnings-from-the-mini-mba-in-brand-management/) - [What is a Fractional CMO?](https://stevenoakes.com/2024/12/01/what-is-a-fractional-cmo/) - [Draft SuperComputer: Revolutionising Fantasy Premier League](https://stevenoakes.com/2024/08/16/fantasy-premier-league-draft-app/) - [Pricing Strategy for your business](https://stevenoakes.com/2024/07/23/how-to-set-your-pricing-strategy/) - [Navigating the customer journey with the See Think Do Care framework](https://stevenoakes.com/2024/07/18/navigating-the-customer-journey-with-the-see-think-do-care-framework/) - [Marketing KPIs](https://stevenoakes.com/2024/07/04/marketing-kpis/) - [How to Build a High-Performing Marketing Team](https://stevenoakes.com/2024/06/28/how-to-build-a-high-performing-marketing-team/) - [The Real Value of Brand Equity: Why It’s Your Greatest Asset](https://stevenoakes.com/2024/05/28/the-real-value-of-brand-equity-why-its-your-greatest-asset/) - [Why Most Marketing Plans Fail](https://stevenoakes.com/2024/05/07/why-most-marketing-plans-fail-and-how-to-make-yours-succeed/) - [How to Diagnose Your Brand’s Health](https://stevenoakes.com/2024/04/24/how-to-diagnose-your-brands-health-a-practical-guide/) - [Mass Marketing vs. Target Marketing](https://stevenoakes.com/2024/04/05/mass-marketing-vs-target-marketing-striking-the-right-balance/) - [The Importance of Distinctive Brand Codes](https://stevenoakes.com/2024/03/19/the-importance-of-distinctive-brand-codes-how-to-win-the-battle-for-attention/) - [Understanding Brand Architecture](https://stevenoakes.com/2024/03/06/decoding-brand-architecture-the-key-to-a-cohesive-brand-portfolio/) - [Advanced Marketing Funnels](https://stevenoakes.com/2024/02/23/advanced-marketing-funnels-turning-strategy-into-profit-and-loyalty/) - [A Beginner’s Guide to Marketing Funnels](https://stevenoakes.com/2024/02/06/a-beginners-guide-to-marketing-funnel/) - [How to Create a Killer Marketing Strategy:](https://stevenoakes.com/2024/01/20/crafting-your-marketing-strategy-a-comprehensive-guide-for-business-owners/) - [How to Set a Marketing Budget That Actually Works](https://stevenoakes.com/2024/01/04/how-much-should-uk-businesses-spend-on-marketing/) ---