Archive
Author: Steven Oakes
How to Create a Killer Marketing Strategy:
Let me guess—you know you need a marketing strategy, but every time you try to start, it feels like staring at a blank canvas without a clue where to begin. You’re not alone. Whether you’re running a start-up or steering an established business, crafting a marketing strategy that actually delivers results can feel overwhelming. But here’s the truth: great marketing.. Read more
How to Set a Marketing Budget That Actually Works
Let’s face it—most companies treat their marketing budget like a shot in the dark. They either throw money at the latest trend or skimp so much that their brand becomes invisible. Both approaches are recipes for disaster. Setting a marketing budget isn’t about guesswork; it’s about strategic allocation based on your business goals, industry standards, and market dynamics. If you’re.. Read more
